The Brief

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 MAGAZINES AND ONLINE:


You work for an independent media production company.

You have been given the task of producing: 

  • Front covers and contents page(s) of the first two editions of a new real-life story magazine that is being launched by Bauer.
  • Two working pages for the website for the magazine.  The web pages must promote the new magazine to its target audience and enable fans to interact with the content. 
  • Target audience:  A primarily 16–25 year old mass market audience that expects to be emotionally engaged.

The two editions of a new real-lives magazine must be suitable for retail distribution. Contents pages can be either single- or double-page spread. Two working website pages for the new magazine are the homepage and one linked page.

There must be a clear sense of branding across the two elements of the cross-media production. Clear sense of branding between the magazines and the website.


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