'Take A Break' Website Analysis

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Take a Break is a British women's magazine, founded in 1990 and published by H Bauer UK, with new issues released every Thursday. The magazine specialises in reader submitted "true life" stories, as well as women's health and lifestyle, puzzles and competitions, following a similar format to sister title That's Life, and rival publications such as Chat and Pick Me Up.  

 

The homepage is of a similar style to Closer magazine, where it is very simplistic and consists of a small colour palette made up of white and red which can connote coldness and isolation (possibly from the emotional stories) as well as courage, anger and love by the use of red. The main images on the homepage are of the magazine itself with a small introduction about Take a Break and to the right are adverts to draw attention to what is being promoted. For example, EXCLUSIVE! Save an extra £15pp on your next Warner Leisure Hotels stay with Take a Break Holidays’ implies how this offer is only available and exclusive as it says to the magazine, therefore you won’t get this discount anywhere else. ‘Britains Best Friends’ also invites readers to promote their friends, which is a way of Take a Break interacting with and engaging their consumers, as well as including them in the magazine via shoutouts.  


Take a Breaks house style is continued throughout the website using white and red. The contrast between the colours is strong and results in the images and header standing out, as well as giving them both authority through the boldness. 


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